Brackish
Retail Marketing Materials
Graphic Design
Cohesive branding and design strategy across both digital and print marketing pieces.
Catalogs
Seasonal 12-16 page retailer catalogs showcasing company's bespoke feather accessories.
Retailer Packet
Printed materials made for Retailers, including a welcome packet containing a product guide, outlining how products were made, pricing guide (line sheet), welcome letter, wholesale terms, and business cards.
Weekly emails created for customers of Brackish Bow Ties. Emails were designed for various new products, events, and seasonal campaigns. Designed and built out using Illustrator and Mailchimp for use with various platforms, often with accompanying graphics, banners, and social media imagery. The challenge was to make each email unique to the information being presented, while still remaining true to the Brackish brand aesthetic.
Consumer Emails
Insert cards, including both description and cards detailing how to care for the product designed and included in each boxed item. Insert cards designed for a range of products including bow ties, ties, pocket squares, and jewelry.
Packaging
Wedding Collateral
Brochures for custom orders along with take-home postcards for use at trade shows for the brand's wedding department.
Makers Monday
Campaign includes digital elements (logo, banners, social media imagery, emails) for the brand's alternative to "Cyber Monday", Makers Monday. During this annual promotion, one product from a local artisanal company is given away, per hour, with each Brackish purchase.
